START FOR CREATIVE IDEAS
Our agency was founded at the beginning of 2013. The team is made of 3 permanent employees and collaborators per project.
The environment we work in is dynamic. We have smaller and larger projects, and our clients are from Constanta, Bucharest, and even from abroad. An important advantage for our clients is that we are a „full-service" agency, which allow us to offer a wide range of services within the campaigns, so our clients save time and effort.
As disadvantages – we definitely need big clients, with generous budgets, with long term vision, believing that not only sales are important, but also the implication in social projects, so that we can make all kinds of „out of the box" campaigns.
We are happy that our clients become our friends after working together. We see them as partners in all our projects, so that the communication and implementation of the projects is natural and simple.
We also have national clients, for who we make punctual campaigns, especially during summer.
Depending on the campaign type, we also have clients abroad, some for the long term, others for summer campaigns. Communication goes very well as well as project implementation.
The natural and easy communication is what leads to a relaxing brainstorming and then to the achievement of different campaigns.
We like things „out of the box". If our clients approve, we are happy to implement such campaigns. For example, we celebrated 1st of July together with the children from “Daruieste Aripi” Association. In addition to the usual party (music, face painting, clown with shapeable balloons etc.), we also invited 2 climbers dressed as superheroes (Spiderman and Superman). They climbed down from a multi-level car park following a well-done script. We thus succeeded in attracting mass-media’s attention and to have many appearances free of charge in the local written press and online. These creative campaigns also depend on the client’s openness, on the message to be transmitted to the public, as well as on the financial resources, logistics, human resources etc.
Our agency is „full-service", so it can offer almost all services, both regarding Marketing, Public Relations, Event Management, as well as prints, indoor and outdoor advertising, online promotion (web design, social media promotion etc.). The client benefits from only one contract of complex, customized services, without the need to access adjacent services from other agencies, a feature found mainly in Bucharest, thanks to the campaigns’ complexity, budgets, clients’ policies – multinational companies.
We also organize a series of our own events, free of charge for the people of Constanta, bringing more visibility to the sponsors financially supporting these events (like parenting events, Back to School fairs etc.). We also don’t neglect our social responsibility, by getting permanently involved in projects of the NGOs (Non-Governmental Organization) of Constanta, for the social implication of the people of Constanta and the education of their civic spirit. We are happy to support and promote networking events, that help the people of Constanta create new collaboration relations, to interact with possible clients or partners. This part of our activity helped us be promoted, create a data base of persons that we always inform of our projects and events, and build a very good image and visibility locally.
The companies we work with understood the need of a good image in such a competitive environment. Many times, we work as Marketing and PR outsourced department, depending on the client’s needs.
The worst thing - „never mind, my secretary can de this as well". Some companies stop the continuation of the strategy implemented with professionalism in order to streamline their costs, but after a few months they wish to resume the collaboration as they notice the results are not the same anymore. For us, as agency, means more time spent to regain the previous results and to create a new clear, objective image of the client on the market.
